por Jose de Jesus Sanchez | julio 3, 2023 | Digital PR
What is SEO, and why is it crucial for public relations? SEO (Search Engine Optimization) encompasses a set of techniques, strategies, and tactics used to enhance the visibility of a website in search engines such as Google or Bing. Its primary objective is to make...
por Jose de Jesus Sanchez | junio 29, 2023 | Digital PR
What is Content Marketing and its role in an Optimized Public Relations strategy? Content marketing is a marketing strategy focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience and drive...