{"id":5397,"date":"2020-05-22T16:29:59","date_gmt":"2020-05-22T21:29:59","guid":{"rendered":"http:\/\/infosol.com.mx\/wordpress\/?p=5397"},"modified":"2025-10-09T14:57:18","modified_gmt":"2025-10-09T20:57:18","slug":"marketing-boca-a-boca-el-poder-de-la-recomendacion","status":"publish","type":"post","link":"https:\/\/infosol.com.mx\/wordpress\/marketing-boca-a-boca-el-poder-de-la-recomendacion\/","title":{"rendered":"\ud83c\udfa5 | Marketing boca a boca: el poder de la recomendaci\u00f3n"},"content":{"rendered":"\n<p>\u00bfCu\u00e1ntas veces hemos escuchado recomendaciones sobre servicios y productos espec\u00edficos, de la boca de nuestros amigos, familiares o conocidos? Estoy seguro que muchas. Este tipo de recomendaciones, originadas en nuestras conversaciones diarias, son la esencia del llamado boca a boca (WOM) y causa un gran impacto en el comportamiento del consumidor.<\/p>\n\n<p>Conoce las razones por las que deber\u00edas fomentar el WOM en el \u00e1mbito digital, para <strong>crear un di\u00e1logo humanizado entre la marca y los clientes, con el fin de promover la lealtad <\/strong>y generar un mayor inter\u00e9s sobre la empresa.<\/p>\nhttps:\/\/infosol.com.mx\/wordpress\/wp-content\/uploads\/MKT-boca-a-boca.mp4","protected":false},"excerpt":{"rendered":"<p>Descubre por qu\u00e9 el marketing de boca a boca digital es la mejor herramienta para promover tu negocio.<\/p>\n","protected":false},"author":2,"featured_media":21693,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","content-type":"","_joinchat":[],"footnotes":""},"categories":[80,1289],"tags":[1396,1397,2908],"class_list":["post-5397","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-digital","category-video-expresso","tag-word-of-mouth-marketing","tag-herramientas-para-promover-tu-negocio","tag-recursos"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\ud83c\udfa5 | Marketing boca a boca: el poder de la recomendaci\u00f3n - Charlas de Caf\u00e9 de Comunicaci\u00f3n y Otras Pasiones<\/title>\n<meta name=\"description\" content=\"Descubre por qu\u00e9 el marketing de boca a boca digital es la mejor herramienta para promover tu negocio.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/infosol.com.mx\/wordpress\/marketing-boca-a-boca-el-poder-de-la-recomendacion\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Marketing boca a boca: el poder de la recomendaci\u00f3n\" \/>\n<meta property=\"og:description\" content=\"Descubre por qu\u00e9 el marketing de boca a boca digital es la mejor herramienta para promover tu negocio.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/infosol.com.mx\/wordpress\/marketing-boca-a-boca-el-poder-de-la-recomendacion\/\" \/>\n<meta property=\"og:site_name\" content=\"Charlas de Caf\u00e9 de Comunicaci\u00f3n y Otras Pasiones\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/infosol\/\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/HectorM.MezaC?ref=br_rs_WyJrZXl3b3Jkc191c2VycyJd\" \/>\n<meta property=\"article:published_time\" content=\"2020-05-22T21:29:59+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-10-09T20:57:18+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/infosol.com.mx\/wordpress\/wp-content\/uploads\/marketing-boca-a-boca-el-poder-de-la-recomendacion.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1400\" \/>\n\t<meta property=\"og:image:height\" content=\"600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"H\u00e9ctor M. 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