Alejandro Martinez

Role:

Communications Measurement & Strategy Manager

A data-driven strategist with a sharp eye for numbers, Alejandro leads the evaluation of campaign performance through rigorous quantitative and qualitative analysis. These insights help senior executives understand what’s working, where to optimize, and how to measure real impact across earned and shared media.

He also supports the development of proposals by conducting media landscape audits and situational analysis of prospective accounts. This approach allows InfoSol to tailor strategies that are context-aware, increasing the relevance and effectiveness of our proposals and offering clients a more precise path to communication success.