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Communication & Other Passions

Communication, Public Relations, Social Media and More...

Stay informed with the latest in communications trends and insights. Our “Blog of Communications and Other Passions” features a selection of key articles that showcase our thought leadership, including leading-edge PR trends insights published in leading business and marketing Latin America’s media outlets.

Here, you’ll find advanced perspectives on PR 360, cutting-edge communications strategies, and industry trends shaping the future of media and public relations.

For a complete look at our extensive Spanish content library, click here.

IMPACT® Methodology: Communication That Evolves With Purpose

IMPACT® Methodology: Communication That Evolves With Purpose

From perception to performance: how InfoSol measures the real impact of public relations

From perception to performance: how InfoSol measures the real impact of public relations

How public relations will evolve in 2026: key trends to watch

How public relations will evolve in 2026: key trends to watch

Unified Media Ecosystem: the strategy that connects brand, channels, and purpose

Unified Media Ecosystem: the strategy that connects brand, channels, and purpose

📖 | B2B Content Marketing: from storytelling to conversion

📖 | B2B Content Marketing: from storytelling to conversion

📖 | Brand discovery in the digital era: being found, remembered, and chosen

📖 | Brand discovery in the digital era: being found, remembered, and chosen

📖 | Digital Public Relations: a strategic guide to standing out in the online environment

📖 | Digital Public Relations: a strategic guide to standing out in the online environment

B2B Influencer Marketing: A real strategy to boost your brand or just a myth?

B2B Influencer Marketing: A real strategy to boost your brand or just a myth?

Inbound marketing strategies to help your brand get discovered, remembered, and chosen

Inbound marketing strategies to help your brand get discovered, remembered, and chosen

Optimized Public Relations: The evolution your brand needs to create real impact

Optimized Public Relations: The evolution your brand needs to create real impact

What does a public relations agency do and why is it essential for your B2B brand?

What does a public relations agency do and why is it essential for your B2B brand?

How to create an effective PR Plan: A guide to achieve visibility, reputation, and results

How to create an effective PR Plan: A guide to achieve visibility, reputation, and results

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