Services

Everything you need to know about our Company

Digital Marketing Services

Digital marketing is an umbrella term for all of your company's online marketing efforts.

From your website to your online branding assets, social media platforms, digital advertising, email marketing, online brochures, content marketing and beyond - there’s a huge spectrum of tactics and assets that fall under the umbrella of digital marketing.

Let's cut to the chase; why should you start doing digital marketing?

There's endless reasons why digital marketing makes an excellent solution for so many businesses, but if you're just getting started, here's the two that will have the biggest impact on the way you market and sell to your customers.

  • Reach the right people, in the right place, at the right time
  • Get measurable results to inform your strategy

Marketing has always been about making a connection with your target audience in the right place, at the right time. Today, they’re online, and that means digital marketing should be a primary focus for your business.

CONTENT MARKETING

The right content, to the right people, at the right time.

In today’s fast-paced digital world, CONTENT MARKETING is at the core of holistic marketing, where it is defined as a strategic approach focused on creating and distributing valuable, relevant content to attract and retain a clearly defined audience — and, ultimately, to drive profitable customer action, in other words… building an audience that builds a business.

Simple equation: Instead of pitching your products or services, you are providing truly relevant and useful content that educates, entertains, or inspires your prospects and customers (inbound marketing), to help them solve their issues and with less cost than some types of traditional outbound marketing according to some ROI indicators.

With digital technologies constantly evolving, there have never been more opportunities for brands and businesses to branch out to potential customers with innovative and inspirational content.

Every company has useful content they would like to share with their target audiences, InfoSol’s content writers and content marketing services can help you do just that.

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Paid Advertising

Paid Advertising

To improve your sales, it’s necessary to show your products or services when your buyer personas are looking for what you have to offer. Paid advertising or pay per click has an immediate impact, giving greater visibility and reach to your brand.

We create paid advertising campaigns through Google AdWords to get your ads on the first page of search results by choosing the appropriate keywords of your services and / or products.

Content Amplification

Content Amplification

We believe that all good content deserves longevity and drive exposure to strengthen your ranking in search engines and give greater visibility for your brand.

Through paid media, we amplify valuable content to motivate your audience to take action: visit your website, read about your products or services, try them out and / or buy them, helping to maintain a continuous presence of the brand in the buyer personas buying cycle.

Email Marketing Strategies

Email Marketing

We drive your email marketing campaigns efforts to promote engagement with your brand. When an email includes valuable information for your subscribers, it increases brand trust and loyalty.

In InfoSol, we help you convey your message in the most attractive manner, adaptable to your needs, to help you find the right customers and convert them from strangers to loyal brand advocates.

Webinar

Webinar

With this format you will be able to capture quality leads around your competencies. Being an online platform, will allow you to know in real time the topics that interest your audience.

Webinar is a format that allows you to do content marketing in a different way, entertaining and direct, it generates trust and credibility two excellent attributes to provoke the sale.